Blog - Channel Management
Our articles in the channel management category cover best practices, how-to guides, and expert advice on how to manage a successful channel. Whether you’re just starting out in partnerships or are a long-time channel veteran, we’re sure you’ll find helpful information to further your career.
Make sure to also check out our standalone guide on channel management software.
The 2014 Channel Success Checklist – Part 1: Involve Your Partners
Programs can always be improved, more partners can be added, new ways to manage your partners and processes can be found and perhaps new people to help with that management…but what do you need to do to be truly successful with the channel in 2014? In this multi-post blog, I will be exploring your options […]
Release: Salesforce.com Field Mapping & More
The next release of our PRM software will be going live Wednesday, December 4th. View the release notes video or read the details below.
Our Channel Partners Are Our Family
As the holidays draw near we often think of our family, gathered around a table enjoying each other’s company, talking about our relationship and thoughts for the future. In many ways, an organization’s partners are just like our families. They can be there in good times and bad, and it is only through good communication […]
The Key to Channel Success: Managing Channel Conflict
Managing channel conflict can be challenging for anyone. But being able to manage it can make a huge difference. A few years ago, my largest partner and I met with my executive team to solve the channel conflict that had plagued me for the last six months. This partner had year over year outperformed themselves. […]
The Three Best Practices in Deal Registration Programs
At Channeltivity we work with vendors on a daily basis to help them implement their deal registration program within our PRM system. Time and time again we emphasize that one of the key reasons that a partner will utilize the overall system is to register deals. Therefore, the system and the program must conform to […]
Alligators in the channel?
If a customer has a bad experience, they will tell on average ten people before they get the venom out of their system. The cost of this, one could argue, is equivalent to ten lost deals. This is why companies have made it a priority to manage and measure customer satisfaction through a variety of […]
Why are visits to my partner portal down?
A partner portal is built to make the life of the partner easier. A lot of the time a Channel Manager or the person in charge will automatically think, “If I build it, they will come,” and this couldn’t be further from the truth! Your partners have a life of their own, chances are you […]
How much would you pay for a Partner Portal and Partner Relationship Management System?
Rather than give you some hard fast number or some crappy ROI equation showing how revenues increase and costs decrease, etc. with a Partner Portal and Partner Relationship Management solution, I’m going to give you some tools for how to think about most any technology investment.
Release: Embeddable Channel Partner Locator Map
Our next channel partner portal software release will be going live tomorrow Wednesday, August 7th. View the release notes video or read the details below. Version 4.4.9 Video Walkthrough Get a more in-depth explanation of the key changes.
Which way do you go? MDF or Co-Op?
Marketing with your partners is essential to establishing your brand, furthering your reach and of course, obtaining leads. Eventually one of the key issues that arises is how do you fund this type of marketing? Today there are two key ways: Market Development Funds and Co-Op. Both have their pros and cons depending on the […]
