Channel Management Blog
Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.
How to Pull Off a Successful PRM Launch
Your PRM launch doesn’t have to be stressful. Learn how to prepare in this step-by-step guide with tips from folks who’ve done it before.
Partner Engagement: What It Is and 5 Ways to Improve It
Partner engagement is a partner program’s silver bullet, but achieving and maintaining it is hard. Learn how with tips from six experts.
The Complete Guide to Partner Marketing in 2023
Learn all about partner marketing from 6 channel professionals and find out why it’s critical to growing your indirect B2B SaaS sales.
Partner Recruiting: What It Is and How To Do It
Three channel leaders share advice on how to create an effective partner recruitment practice and ensure channel success.
Inheriting a Partner Program: Advice From 6 Experts
Did you just inherit a partner program? Take it to the next level with advice from 6 experts who have done it before.
When Is It Time To Switch Your PRM?
Itching to switch your PRM? Use our four key questions to assess whether switching PRMs is the right move for your channel partner program.
Building a Career in Partnerships: Advice From 7 Partner Leaders
How do you build a partnerships career? Learn to break into the industry from 7 partnerships leaders in the B2B SaaS space.
Global Channel Management Optimization
Thinking about global expansion? Optimize global channel management to leverage local expertise, get exposure to prospects, and close deals.
New Channel Partner Manager? Here’s How to Excel in 6 Ways
What does a stand-out channel partner manager do? Learn 6 things excellent partner managers have in common and how to adopt them yourself.
Partner Enablement Program Design in 8 Steps
Excellent partner enablement programs empower partners to market and sell products quickly and efficiently, driving revenue for both parties.