Channel Management Blog

Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.

Apr 18, 2024
What Is a Partner Business Plan, and How Do You Create One?

Partner business plans get and keep your partners on track. Read on to learn what goes into a comprehensive plan to grow your channel.

Channel Management, Channel Success
Apr 12, 2024
​​4 Universal Partnership Team Roles in High-Tech Channels

Building out your partnership team? Here are four critical roles to recruit for and how to accelerate a new partnership hire’s time to value.

Channel Management
Mar 25, 2024
Scaling Partner Relationship Management: 6 Principles

Think your partner relationship management motion is ready to scale? Find out how to do it successfully and efficiently in 6 steps.

PRM (Partner Relationship Management)
Feb 28, 2024
6 Types of Channel Partners: When Each Is a Good Fit

Universal definitions for common types of channel partners along with the pros and cons of each and expert advice.

Channel Management, Channel Success, Partner Relationships
Feb 14, 2024
Channeltivity 2024 SOC 2 Type II Audit Shows No Exceptions

Channeltivity’s 2024 SOC 2 Type II audit demonstrates a continued commitment to the highest standards of information security and privacy.

Our PRM Product
Jan 29, 2024
How to Ace Referral Management in 5 Steps

Learn five steps to streamline your referral management with tips from five experienced partner professionals.

Channel Management, Channel Success
Dec 21, 2023
What You Need to Launch a Channel Program

What, exactly, do you need to do to launch a channel program? Learn 6 critical elements to prepare in this post.

Channel Management
Dec 14, 2023
Partner Portal Checklist: Your Buying Guide for 2024

Purchasing a partner portal is a big decision, but our checklist makes it easy to ensure your channel program is properly supported.

Partner Portal Software, PRM (Partner Relationship Management)
Dec 8, 2023
The Complete Guide to Partner Marketing in 2024

Learn all about partner marketing from 6 channel professionals and find out why it’s critical to growing your indirect B2B SaaS sales.

Channel Marketing Strategy
Nov 29, 2023
How to Pull Off a Successful PRM Launch

Your PRM launch doesn’t have to be stressful. Learn how to prepare in this step-by-step guide with tips from folks who’ve done it before.

Partner Relationship Management System, PRM (Partner Relationship Management), PRM Solution