Channel Management Blog
Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.
The Complete Guide to Partner Marketing in 2024
Learn all about partner marketing from 6 channel professionals and find out why it’s critical to growing your indirect B2B SaaS sales.
Scaling Partner Relationship Management: 6 Principles
Think your partner relationship management motion is ready to scale? Find out how to do it successfully and efficiently in 6 steps.
New Channel Partner Manager? Here’s How to Excel in 6 Ways
What does a stand-out channel partner manager do? Learn 6 things excellent partner managers have in common and how to adopt them yourself.
6 Types of Channel Partners: When Each Is a Good Fit
Universal definitions for common types of channel partners along with the pros and cons of each and expert advice.
Channeltivity 2024 SOC 2 Type II Audit Shows No Exceptions
Channeltivity’s 2024 SOC 2 Type II audit demonstrates a continued commitment to the highest standards of information security and privacy.
5 Steps to Finding the Right Channel Marketing Manager
Finding the right channel marketing manager is crucial for the success of your partner program. But recruiting for a channel marketing manager can be a challenge. You probably already noticed the channel marketing manager position isn’t a pure marketing role. To create the most compelling partner marketing campaigns, channel marketing managers need experience both in […]
How to Ace Referral Management in 5 Steps
Learn five steps to streamline your referral management with tips from five experienced partner professionals.
What are Marketing Development Funds, or MDF?
Learn how to leverage Marketing development funds (MDF) to drive channel partner marketing efforts and increase lead flow.
What You Need to Launch a Channel Program
What, exactly, do you need to do to launch a channel program? Learn 6 critical elements to prepare in this post.
Partner Portal Checklist: Your Buying Guide for 2024
Purchasing a partner portal is a big decision, but our checklist makes it easy to ensure your channel program is properly supported.
