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Channel Management

Where to Find New B2B SaaS Partners in 2026

When markets get shaky, partnerships stay steady. Here are the best places to find new B2B SaaS partners for a record-setting 2026.…

LM

Liz Melton

December 2, 20259 min read

Channeltivity

Where to Find New B2B SaaS Partners in 2026

Channeltivity

Why You Need Partner Training: How Leading Companies Do It Well

Channel Management

Why You Need Partner Training: How Leading Companies Do It Well

Learn why partner training is more critical than ever, and how to design programs that are more than a hoop to jump through.…

Liz Melton13 min read

Channeltivity

How Are People Actually Using AI in Their Partner Programs?

Channel Management

How Are People Actually Using AI in Their Partner Programs?

Learn about 7 use cases for AI in partner programs, with real-life anecdotes straight from teams testing, iterating, and learning what works.…

Liz Melton10 min read

Channeltivity

The Partner Enablement Manager: Why They Are Important & What They Do

Channel Management

The Partner Enablement Manager: Why They Are Important & What They Do

Learn why the partner enablement manager role is critical, what the best have in common, and what good enablement looks like.…

Liz Melton12 min read

Channeltivity

What is Partner Enablement and How to Do It Well

Channel Management

What is Partner Enablement and How to Do It Well

Learn what partner enablement is and five best practices for organizing and executing a top-notch enablement program.…

Liz Melton10 min read

Channeltivity

What Is a Partner Business Plan, and How Do You Create One?

Channel Management

What Is a Partner Business Plan, and How Do You Create One?

Partner business plans get and keep your partners on track. Read on to learn what goes into a comprehensive plan to grow your channel.…

Liz Melton9 min read

Channeltivity

Partner Engagement: What It Is and 5 Ways to Improve It

Partner Engagement

Partner Engagement: What It Is and 5 Ways to Improve It

Partner engagement is a partner program’s silver bullet, but achieving and maintaining it is hard. Learn how with tips from six experts.…

Liz Melton11 min read

Channeltivity

Partner Recruiting: What It Is and How To Do It

Channel Management

Partner Recruiting: What It Is and How To Do It

Three channel leaders share advice on how to create an effective partner recruitment practice and ensure channel success.…

Liz Melton11 min read

Channeltivity

Partner Enablement Program Design in 8 Steps

Channel Management

Partner Enablement Program Design in 8 Steps

Excellent partner enablement programs empower partners to market and sell products quickly and efficiently, driving revenue for both parties.…

Zach Smith9 min read

Channeltivity

How to Do a Partner Program Audit

Channel Management

How to Do a Partner Program Audit

Audit your partner program to level up your channel and create sustained growth in tough economic environments.…

Liz Melton11 min read

Channeltivity

Make Your Channel Recession Proof

Channel Management

Make Your Channel Recession Proof

A rock-solid channel helps you ride out a recession. Learn to invest in your channel from our veteran partnership experts.…

Liz Melton8 min read

Channeltivity

Partner Portal Usage: How do I increase it?

Channel Marketing

Partner Portal Usage: How do I increase it?

Learn six ways to increase partner portal usage from channel expert Raegan Wilson…

Zach Smith5 min read

Channeltivity

Channel Partner Engagement 101

Channel Management

Channel Partner Engagement 101

Channel partner engagement is a term used to describe the level of attention and interaction a partner has with your organization.…

Justin Romero4 min read