Blog - Channel Management
Our articles in the channel management category cover best practices, how-to guides, and expert advice on how to manage a successful channel. Whether you’re just starting out in partnerships or are a long-time channel veteran, we’re sure you’ll find helpful information to further your career.
Make sure to also check out our standalone guide on channel management software.
Partner Recruiting: What It Is and How To Do It
Three channel leaders share advice on how to create an effective partner recruitment practice and ensure channel success.
Inheriting a Partner Program: Advice From 7 Experts
Did you just inherit a partner program? Take it to the next level with advice from 7 experts who have done it before.
Building a Career in Partnerships: Advice From 7 Partner Leaders
How do you build a partnerships career? Learn to break into the industry from 7 partnerships leaders in the B2B SaaS space.
Partner Enablement Program Design in 8 Steps
Excellent partner enablement programs empower partners to market and sell products quickly and efficiently, driving revenue for both parties.
How to Do a Partner Program Audit
Audit your partner program to level up your channel and create sustained growth in tough economic environments.
Make Your Channel Recession Proof
A rock-solid channel helps you ride out a recession. Learn to invest in your channel from our veteran partnership experts.
What Are Partnership OKRs?
Partnership teams are cross-functional, so setting OKRs can be difficult. Learn about five things to consider during annual planning cycles.
6 Reasons Why Partnerships Are Critical During Economic Uncertainty
Partners can introduce you to new prospects and help you take deals over the finish line – even in during economic uncertainty.
5 Key Differences between Sales and Partnerships
Many people assume sales and partnerships have virtually the same function, but there are definite distinctions between the two teams.
Ideal Partner Profile (IPP): Everything you need to know
An Ideal Partner Profile based on understanding your high ROI partners is key to a robust channel partner acquisition and retention strategy
