Channel Management Blog
Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.
Portal Prep: 3 Keys to a Smooth Partner Portal Launch
Implementing a new partner portal can seem like a daunting task. Over the past 14 years, we have helped hundreds of companies launch their partner program on Channeltivity and have learned what makes an implementation successful. Here are the 3 keys you need to get ensure your partner portal launch goes smoothly. No matter the […]
Don’t Over Commit! Your Partners Will Thank You
Over the years I have read/created/responded to 100s of PRM RFPs. I have seen every requirement and some pretty crazy partner program requests. Just like with our children, we often want to give our partners everything under the sun. We want to provide partners the most qualified leads, the best marketing programs, the easiest systems […]
Your Partner Portal is not a Website
One in every twenty or so prospects we come across puts a significant amount of weight in their decision making on making sure that their partner portal has the identical look and feel of their public facing website. Selecting a portal solution that does this tends to result in a significantly greater cost to them—sometimes […]
Smash those Silos from Your Indirect Sales Channel
Silos have their use – if you’re a farmer – but you don’t want them in your channel. The more obstacles between vendors, partners and their marketing teams, the less productive the channel. Anything that prevents information flow between these three parties is essentially blocking revenue. Creating an Information Hub When you have one place […]