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Inheriting a Partner Program: Advice From 7 Experts
Did you just inherit a partner program? Take it to the next level with advice from 7 experts who have done it before.
Liz Melton
March 27, 2026 • 11 min read
Inheriting a Partner Program: Advice From 7 Experts
Trending Channel Topics
Partner Engagement: What it is and ways to improve it
Partner Engagement: What it is and ways to improve it
Learn practical ways to strengthen partner engagement through better recruitment, enablement, incentives, communication, and feedback.
Read moreWhere to find new B2B Saas Partners in 2026
Where to find new B2B Saas Partners in 2026
Discover practical strategies for finding and recruiting high-value partners that can strengthen your ecosystem and drive sustainable growth in 2026.
Read moreWhat Is a Self-Service PRM?
What Is a Self-Service PRM?
A self-service PRM is key to scaling your partner program. Learn what benefits you can look forward to and how to pick the right one.
Read moreYour Channel Program isn’t the Field of Dreams
Your Channel Program isn’t the Field of Dreams
Forget ‘If you build it, they will come.’ It simply isn’t true. We’ve talked before about the importance of a strong recruitment process. But the process of getting resellers to become your partner (o…
Dana Citron • 3 min read
Want True Partnerships? Joint Planning Is Critical: via Channel Partners
Want True Partnerships? Joint Planning Is Critical: via Channel Partners
Jason Jacobs, CEO of Channeltivity, recently published a guest blog post at Channel Partners online titled: Want True Partnerships? Joint Planning Is Critical. “Channel partner reps are measured by th…
Dana Citron • 1 min read
Better Partner Management=Better Channel Performance
Better Partner Management=Better Channel Performance
In the Summer Issue of The Partner Channel Magazine, Dana Citron, VP of Marketing at Channeltivity, contributes the article titled ‘Better Partner Management=Better Channel Performance.’ In it she dis…
Dana Citron • 1 min read
It’s as Easy as Click to Contract Management
It’s as Easy as Click to Contract Management
Lauren Robinette had a goal to bring on 250 new partners for Samsung. The channel professional, named one of the top 2015 Channel Chiefs, had only six months and needed a way to quickly and efficientl…
Dana Citron • 2 min read
What is a Channel Partner Community?
What is a Channel Partner Community?
When talking with channel managers, we find there are certain features of Channeltivity that are new to them and their channel program. Creating a Channel Partner Community is one of those areas, so w…
Dana Citron • 2 min read
5 Red Flags To Watch For When Buying Enterprise Software
5 Red Flags To Watch For When Buying Enterprise Software
Jason Jacobs, CEO of Channeltivity, recently posted a guest post on Channel Partners Online entitled “5 Red Flags To Watch For When Buying Enterprise Software” He discusses how purchasing the software…
Dana Citron • 1 min read
Release: Automatic Lead Assignment & SAML 2.0 Service Provider Configuration
Release: Automatic Lead Assignment & SAML 2.0 Service Provider Configuration
We launched two new features this week: Automatic Lead Assignment Automatic Lead Assignment automatically assigns Leads to your channel partners when you import Leads into your PRM via CSV spreadsheet…
Zach Smith • 2 min read
Hello 2017: 4 Considerations for a Successful New Channel Year
Hello 2017: 4 Considerations for a Successful New Channel Year
By: Raegan Wilson 2017 brings the opportunity to set goals and reflect on the accomplishments of the previous year. How did your program perform in 2016? What can you improve in 2017? If you haven’t a…
Raegan Wilson • 3 min read
What’s My ROI on Partner Relationship Management?
What’s My ROI on Partner Relationship Management?
We’ve seen that a vast majority of technology companies today want to drive revenue through the addition of an indirect channel. When they begin to create their channel strategy, they realize they wil…
Dana Citron • 3 min read
Security Advisory: Channeltivity Dropping TLS 1.0 And 1.1 Support
Security Advisory: Channeltivity Dropping TLS 1.0 And 1.1 Support
Starting February 20th, 2017, Channeltivity will begin disabling TLS 1.0 and 1.1. While most users won’t notice, anyone with an old web browser that doesn’t support TLS 1.2 will no longer be able to a…
Zach Smith • 2 min read
What Does a Hamster Have to do with Good Partner Content?
What Does a Hamster Have to do with Good Partner Content?
Channel content creation is often the Achilles heel of a partner program. Providing partners the right content is a key program foundation piece, but partner content needs to be just that; PARTNER CON…
Raegan Wilson • 3 min read
4 Things Your Partner Relationship Management Solution Shouldn’t Do
4 Things Your Partner Relationship Management Solution Shouldn’t Do
Partner Relationship Management (PRM) systems offer a rich collection of core functionality that is the backbone of a channel program, including recruiting tools, your partner portal, deal registrat…
Raegan Wilson • 3 min read