Channel Management Blog

Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.

Jan 9, 2014
Release: Partner Manager Report, Custom Field Filters & More

The next release of our PRM solution will be going live Friday, January 10th, 2014. View the feature highlight videos and read the details below. Partner Manager Report (video) The new Partner Manager report in the Partner module shows you exactly which of your internal managers are assigned to which partners and allows you to easily […]

Channel Management, Our PRM Product, PRM Solution, Release Notes
Dec 11, 2013
The 2014 Channel Success Checklist – Part 1: Involve Your Partners

Programs can always be improved, more partners can be added, new ways to manage your partners and processes can be found and perhaps new people to help with that management…but what do you need to do to be truly successful with the channel in 2014? In this multi-post blog, I will be exploring your options […]

Channel Management, Channel Marketing Strategy, Channel Success, Partner Lifecycle, Partner Relationships
Dec 2, 2013
Release: Salesforce.com Field Mapping & More

The next release of our PRM software will be going live Wednesday, December 4th. View the release notes video or read the details below.

Deal Registration, Lead Distribution, Our PRM Product, Partner Recruiting, Partner Relationship Management System, PRM (Partner Relationship Management), Release Notes
Nov 27, 2013
Our Channel Partners Are Our Family

As the holidays draw near we often think of our family, gathered around a table enjoying each other’s company, talking about our relationship and thoughts for the future.  In many ways, an organization’s partners are just like our families.  They can be there in good times and bad, and it is only through good communication […]

Channel Management, Channel Success, Indirect Sales Channel, Our PRM Product, Partner Lifecycle, Partner Recruiting, Partner Relationship Management System, Partner Relationships
Nov 7, 2013
The Key to Channel Success: Managing Channel Conflict

A few years ago, my largest partner and I met with my executive team to solve the channel conflict that had plagued me for the last six months.  This partner had year over year outperformed themselves.  They had worked with us through our acquisition and continued to think of new ways to market our solution […]

Channel Management, Channel Success, Deal Registration, Indirect Sales Channel, Partner Lifecycle, Partner Relationship Management System, Partner Relationships
Nov 5, 2013
Release: Maintenance Infrastructure Improvements

The next release of our PRM solution will be going live tomorrow Wednesday, November 6th. Most of the improvements are behind the scenes but there are several customer-facing features as well.

Our PRM Product, PRM Solution, Release Notes
Oct 29, 2013
The Three Best Practices in Deal Registration Programs

At Channeltivity we work with vendors on a daily basis to help them implement their deal registration program within our PRM system.  Time and time again we emphasize that one of the key reasons that a partner will utilize the overall system is to register deals.  Therefore, the system and the program must conform to […]

Channel Management, Channel Success, Deal Registration, Indirect Sales Channel, Our PRM Product, Partner Relationship Management System, Partner Relationships, PRM Solution
Oct 23, 2013
Alligators in the channel?

If a customer has a bad experience, they will tell on average ten people before they get the venom out of their system.  The cost of this, one could argue, is equivalent to ten lost deals.  This is why companies have made it a priority to manage and measure customer satisfaction through a variety of […]

Channel Management, Channel Success, Indirect Sales Channel, Our PRM Product, Partner Lifecycle, Partner Recruiting, Partner Relationship Management System, Partner Relationships, PRM (Partner Relationship Management), PRM Solution
Oct 1, 2013
Release: “System Messages” Widget & Business Plan Attachments

Our next release will be going live tomorrow Wednesday, October 2nd. We’ve been working hard building out key pieces of the Channeltivity Data API and added a few other improvements as well:

Our PRM Product, Release Notes
Sep 11, 2013
Integrate your Partner Relationship Management (PRM) System with Salesforce (Video)

Automating the flow of data between your Partner Relationship Management system and CRM is an effective way to create efficiencies both in your channel and throughout your sales organization. It’s therefore not surprising that one of our most popular integrations is the Lead Distribution and Deal Registration link to Salesforce. This plug and play integration built […]

Deal Registration, Lead Distribution, Our PRM Product, Partner Relationship Management System, PRM (Partner Relationship Management)