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Channel Management Blog

Our blog features channel management tips, best practices and expert insights to help you get the most out of your PRM and create a successful partner program.

Oct 25, 2017
Teaching Channel Partners to FISH

No one sets out to intentionally build a channel full of lazy partners. Channel technology is implemented and processes efficiencies created, but we still have channel managers manually doing things for partners. Why? We aren’t teaching partners to fish! We are all familiar with the adage: Give a man a fish, and you feed him […]

Channel Marketing Strategy, Partner Relationship Management System, PRM (Partner Relationship Management)