What are Marketing Development Funds, or MDF?

MDF, marketing development funds, are used by vendors in an indirect sales channel to help their partners pay for the marketing materials and activities necessary to sell …

Published January 18, 2017

Don’t Select a New Channel Partner Without Reading This

Here’s a question to think about before you invest in a new channel partner: who else are they working with? A prospective partner’s current vendor list can …

Published July 14, 2015

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“Since launch, we have signed on 100s of partners. Our portal has quickly become a competitive advantage for Openpath in the industry.”

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“We chose Channeltivity because it has a modern look and feel and it had a really good process for onboarding customers.”

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“I always say that when I’ve implemented Channeltivity and used it as a centerpiece of our channel program, it has always contributed to our growth and to the positive responses we get from our channel partners.”

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“Channeltivity is easy to use, flexible, scalable, and the customer service is amazing.”

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“Because of Channeltivity, we were able to sign up 250 global partners within 6 months.”

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