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Channel Ops

Deal Registration Best Practices

The overarching best practice in deal registration is to design your process with partners’ interests in mind, and they’ll register deals without too much prompting from you. If a partner’s relationsh…

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dana

May 12, 20244 min read

Channeltivity

Deal Registration Best Practices

Channeltivity

Marketing and the California Consumer Privacy Act (CCPA)

Channel Marketing

Marketing and the California Consumer Privacy Act (CCPA)

The California Consumer Privacy Act or CCPA is a new law that went into effect on January 1, 2020. It is designed to enhance privacy rights and consumer protection for residents of California, United …

Dana Citron4 min read

Channeltivity

5 Strategies to Elevate Your Partner Program in the New Year

Channel Management

5 Strategies to Elevate Your Partner Program in the New Year

With the start of each new year, we reflect on where our partner program is today and what we’d like to achieve in the coming year. At the start of a new decade this seems to take on more gravitas, bu…

Dana Citron5 min read

Channeltivity

Supercharge Your Partner Success with 3 Key Changes

Channel Management

Supercharge Your Partner Success with 3 Key Changes

The beginning of a new year traditionally means a strategic review of organizational goals and metrics. Regardless of how established your channel program is, there are always opportunities for improv…

Dana Citron3 min read

Channeltivity

In the News: Easing Deal Registration Management

Channel Management

In the News: Easing Deal Registration Management

Our customer ForeScout Technologies Inc. was featured with us in TechTarget’s latest article on deal registration software. Deal registration programs have traditionally proven to be a headache for bo…

dana1 min read

Channeltivity

What You Don’t Know CAN Hurt You

Channel Management

What You Don’t Know CAN Hurt You

Lack of visibility into the channel is one of the most common contributors to a failed indirect sales initiative. There’s no way around it: you can’t manage in the dark, and you can’t build effective …

melanie2 min read

Channeltivity

Smash those Silos from Your Indirect Sales Channel

Channel Management

Smash those Silos from Your Indirect Sales Channel

Silos have their use – if you’re a farmer – but you don’t want them in your channel. The more obstacles between vendors, partners and their marketing teams, the less productive the channel. Anything t…

melanie3 min read