Category Archives: Our PRM Product

How to Increase Deal Registration

Deal registrations are the key to channel visibility and, therefore, to accurate channel sales projections. The first key to getting partners to register their deals is to acknowledge this value proposition for yourself. Obviously, the better you can see what’s … Continue reading

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More MPG: Three Things You Can Do to Make Your Channel Program More Efficient

If you’ve been reading this blog for a while, you know that launching an indirect channel sales program is a significant undertaking requiring a major investment of time and budget. How do you make sure you’re maximizing your chances this … Continue reading

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The Truth about the Magic Hockey Stick

It looks so nice on the channel partner revenue graph — a line inclines gradually for a year or so, and then makes a sharp upward turn, the shape of a hockey stick. Everyone thinks their indirect sales program is … Continue reading

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How Do Your Partners Rate?

Let’s say you’re a VP of Sales and Marketing, and your CEO has asked you to come up with a list of your company’s top go-to-market partners within your indirect sales channel. How would you go about it? You can … Continue reading

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Joint Business Planning: A Myth or Necessity?

I bet you’re hoping I’m going to say “myth.” No one likes planning, right? But we might as well face facts: joint planning with partners is a critical best practice, and vendors that make the effort are much better positioned … Continue reading

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FAQs About Partner Relationship Management (PRM)

Launching an indirect channel sales program is exciting, but I can tell by the questions I get from customers that this is an area that’s regularly underestimated in terms of planning and resources required. Here are some of the most … Continue reading

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Preview: Top 5 New Features in Version 4.1

We introduced a bunch of new features in the the most recent 4.0 release and so decided to make the upcoming one all about usability, streamlining user flows and just general improvements. Here are the top five things you’ll see in … Continue reading

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WebCruiter: Thanks for the Customer Success Story

Many, many thanks to Kristian Vanberg of WebCruiter for the truly amazing things he said about Channeltivity in our latest customer success story. It feels great to hear that our PRM solution is helping his channel organizations in a meaningful … Continue reading

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Version 4 – Now with even more PRM usability

The usability of our software is a big part of making channel management easy. That means we’re constantly working on ways to make our PRM solution more intuitive, user friendly and helpful. When we rolled our Version 4 a few months … Continue reading

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