Category Archives: Customizable Partner Portal

Having a PRM in Place Validates your Partner Program

In today’s world of channel management, when your company does not have a partner portal in place, you are putting yourself at a big disadvantage.  With a number of different solutions on the market, a partner portal shows both your … Continue reading

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Why Your Partners May Not Be Using Your Marketing Materials

Partners often opt to go it alone in their marketing efforts, foregoing the benefit of vendor product expertise, marketing collateral and support. This seems like a waste from the vendor perspective, but consider the number of portals and tools you … Continue reading

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Smash those Silos from Your Indirect Sales Channel

Silos have their use – if you’re a farmer – but you don’t want them in your channel. The more obstacles between vendors, partners and their marketing teams, the less productive the channel. Anything that prevents information flow between these … Continue reading

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